Vision for Transforming Retail & E-commerce in India
By Dr. Asher T. Gianchandani’s
As India stands on the brink of a retail and e-commerce fundamental transformation, one company is poised to play a significant role in shaping its future: Moksha Media Group. Led by its visionary Co-founder and C.E.O, Dr. Asher T. Gianchandani, Serial entrepreneur in multiple countries, Moksha Media Group is not just navigating this change but actively driving it. With a keen understanding of the intersection between technology, consumer behavior, and global trends, Dr. Gianchandani is crafting a roadmap for the future of Indian retail and e-commerce. In an exclusive discussion, Dr. Gianchandani shares his thoughts on the unique opportunities ahead for Indian retailers and e-commerce players, the role of cutting-edge technology, and how global e-commerce models are influencing the Indian landscape.
The Future of Indian Retail, A Blend of Tradition and Technology
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For Dr. Gianchandani, the future of retail in India lies in a delicate balance between tradition and technology. “India is not just a country of numbers, it’s a country of diversity, 36 regions, 36 business strategies. Consumers here are incredibly varied in their needs, tastes, and preferences,” he says. “The challenge for businesses is to integrate global best practices with local sensibilities, creating experiences that feel personalized and relevant.” He believes that the days of separating online and offline retail are behind us. “Omnichannel is the way forward. Consumers no longer think in silos.
